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Canon Europe: “New Light On a Fading Chinese Tradition” with Joel Santos On the EOS 5D Mark IV

Canon Europe with Joel Santos On the EOS 5D Mark IV, Shows “New Light On a Fading Chinese Tradition” from the journey of two elderly fisherman along the Li River find out the fading tradition and modernity through images with the Technology, On the EOS 5D Mark IV.

From Canon Europe:

“Working by the light of a gas lamp, an elderly fisherman sits atop his bamboo raft as a bird dives overhead. The unlikely pair are fishing together, man and cormorant working in harmony in an ancient Chinese practise dating back 600 years.”

“Canon Ambassador, Joel Santos, captures this fading tradition, as the country’s rapid modernisation has brought unprecedented tourism to the Li River, along with a lack of uptake among younger generations. Taking the Canon EOS 5D Mark IV with him to bridge tradition and modernity through images, he provides an insight into his journey to document change.”

VIA: Canon Europe